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SEO for Real Estate Services


Real Estate SEO

SEO (Search Engine Optimization) is the process of taking steps to get traffic to your business from organic search results on the search engines.  What this means for your business is that you are carrying out a series of actions to make your website appear invaluable in the eyes of search engines so your business shows up higher in the search engines when people are searching for particular search terms that could make your business money.  

As per the recent survey done by the NAR National Association of Realtors, millennials are considered to have the largest portion of home buyers.

For a long time, millennials used to live in their parents’ homes or on rent.  Now, things are changing fast.  The generation living in the digital era is the focus of realtors.  Here, digital marketing is seen as a unique and result-oriented tool for increasing your real estate business.

Why SEO for Real Estate

SEO for real estate marketing is the source to maximize your online content to draw public attention through organic search results as opposed to paid online publicity. Optimized content for search engines contains content on your website, social media platforms, and smartphone applications. 

SEO is a long-term plan and you should not anticipate seeing results overnight. 

We, California Technologies are here to rank you high in the Real Estate Digital Marketing Environment

Here are our Objectives which ultimately benefit you to achieve Real Estate Digital Marketing targets

Increase in Traffic and Income

Our team of experts initiates a strong SEO strategy that involves quality content supported with required potential keywords to increase traffic.  This will attract the right audience with greater chances of becoming clients. With the right transformation point, you can turn this traffic into new revenue.  

Boost Brand Awareness 

Through analysis, our team of experts provides quality SEO content with respective up-to-date information regarding the real estate market, setting your business as a reliable source of knowledge for users leading to confidence and trust of the audience.  Every time someone reads your content and earns value from it, they are interacting positively with your brand, thus increasing brand consciousness.  Improved brand awareness promotes conversion rate.  Through comparative market analysis, our team of technical SEO experts makes your website a platform to attract more users with up-to-date market research-oriented information.

SEO as a Machine for Lead Creation

Our scheme for real estate SEO is an integrated part of your marketing and sales channel.  Our experts create new points of entry for new leads to enter the funnel by directing users to conversion points on your website. The types of conversion points include contact forms, newsletters, and local data-based buyer and seller market research that helps realize the needs of your potential clients.  

Any lead generation plan, adapting your content to fit the requirements of particular target audiences will advance your success. For example, in the buyer and seller market users looking to buy or lease properties have needs apart from users looking to sell their properties. To draw the attention of both of these important intended audiences we adapt an optimized program to cater to buyers and sellers.

Technical SEO

Technical SEO is the source behind optimizing your website and website structure for search engines too, index, crawl and understand your site quickly and efficiently.

Our team of technical SEO manages the back-end of your website to improve website speed.  Regular rounds of back-end by technical SEO team maintain website speed through preventing errors. 

Local SEO

Our team of local SEO supports local businesses having a physical location or service or any geographic area.

Statistics show that above 60% of users look for local businesses online. Improve your company’s local SEO rankings with Google My Business (GMB) optimization and attract customers with great intention. We optimize your GMB profile and maintain your online standing to increase your local following.

Realm of Real Estate Digital Marketing is made and protected by SEO force at California Technologies

Contact us for detail




Our experts perform thorough analyses, understanding the requirements of a successful digital marketing drive. This includes awareness of who your customers are, their favored digital grooves, what your product provides them, and the messaging which appeals to them.



We plan how your business will accomplish its marketing objectives through online channels like search and social media. Most of the plans summarize online grooves and digital marketing maneuvers you will use, and how much you will invest in these channels and policies.



With strong client affiliation, we have opportunities to implement measured digital marketing, e-commerce, management, sales, and client support to achieve their determined marketing goals. Client satisfaction portrays our digital marketing performance.



Our team makes a comprehensive strategy for our clients through a customer-focused procedure to enhance business. Having a comprehensive knowledge of updated digital marketing modalities our professionals streamline the targeted features of digital marketing from website design to the high search engine rankings. We focus on

  • Greater transformation value
  • Improved product understanding
  • Raised website traffic
  • Good market share


California Technologies benefits our precious clients through expert and professional approach of dedicated SEO team. Our accurate SEO approach benefit business through increasing customers via organic search. We create a trustworthy customer web experience. Our approach provides increased customer loyalty with frequent communication. We help in improving brand awareness and gaining brand credibility. Ultimately our efforts benefit the business in achieving target ROI.